World-class Coaching on Lean Startup & Customer Growth Hacking for $100/Year
True Scientific Problem Solving for Every Organization on the Planet
Started by Andrew Reasoa Feb 18, 2010.
Started by Rod. Last reply by Rod Dec 19, 2009.
"If you don't know where you are going, any road will get you there." Lewis Carroll
A small but vocal group of consultants are spreading the idea that "ideas and plans are worthless." At best, these people are misguided.
To paraphrase, George Orwell in his classic book, "Animal Farm," I'd say: "All ideas are created equal but some are more equal than…Continue
Posted by Rod on May 20, 2015 at 10:00am
"The ultimate goal of Customer Growth Hacking is to rapidly and inexpensively create Addictive Customer Experiences (ACEs)." Rod King
Have you ever wondered what is the methodology that startups in Silicon Valley use to inexpensively and rapidly build Billion Dollar $tartups? Do you wonder how firms such as Apple, Google, Intuit, Facebook, AirBnB, and Dropbox rapidly innovate while making…Continue
Posted by Rod on May 13, 2015 at 1:45pm
“Customer Growth Hacking is at the heart of the Entrepreneurial Revolution (ER), the epicenter of which is in Silicon Valley.” Rod King
First, let’s take a short quiz:
Who is a CUSTOMER GROWTH HACKER?
1. Is (s)he someone making TRADITIONAL BUSINESS PLANNERS obsolete?
2. Is (s)he someone making TRADITIONAL MARKETERS obsolete?
3. Is (s)he someone making…Continue
Posted by Rod on April 27, 2015 at 1:32pm
Traditional Business Planning theories and tools are becoming obsolete. Traditional Business Planning theories and tools are not keeping pace with the high rate of change and innovation in the startup world. Many startups are no longer using traditional business plans. Many startups do not formally start with applying Porter's Competitive Strategy or Value Chain. For the many billion dollar startups that…Continue
Posted by Rod on April 27, 2015 at 1:30pm
The late Peter Drucker once said, "The purpose of business is to create and keep a customer." How wise!
And what a customer-centric presentation of a business's main goal especially for startups: create and keep customers. But, how can entrepreneurs as well as startups rapidly and inexpensively acquire, retain, and grow customers?
To answer the above question, this article introduces the concept…Continue
Posted by Rod on April 27, 2015 at 1:29pm
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