ROD University for Business Model Moviemakers & Econgineers

World-class Coaching on Business Model Moviemaking & Econgineering

Rapid Storytelling and Scientific Problem Solving for Every Organization on the Planet

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A Simple Business Model Classification System for Every Industry on the Planet

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"There are three business model shapes in every industry on the planet." Rod King

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Millions of businesses and myriad business models exist in the world. However, every business or business model has one of three business model shapespipe, valley, or diamond. The graphic below presents a simple business model classification…

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Posted by Rod on July 6, 2015 at 12:49pm

4Q-Business Model Strip: The DNA of a Faster, Simpler, and Scalable Business Modeling Tool

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"Simplicity is the ultimate sophistication." Leonardo da Vinci

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Of all strategies for business growth, the approach of creating game-changing business model innovation is widely acclaimed as the most profitable and defensible way of growing a business. Extraordinarily successful companies such as Google, Apple, Groupon, Uber, and Airbnb introduced game-changing business models in their industries. From my perspective,…

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Posted by Rod on June 7, 2015 at 8:30am

Business Plan vs. Business Model vs. Strategy. Eliminate the Blah-Blah-Blah in Startups & Companies!

"Strategically executing and pivoting while tactically experimenting with your business model is most likely to translate an explicit vision and business plan into reality." Rod King

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In the world of business today, there are 3 “Musketeer”-questions for which there seem to be a virtually infinite amount of answers or “Blah-Blah-Blah!” Entrepreneurs, strategists, investors, and educators alike are struggling to properly answer the 3…

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Posted by Rod on June 2, 2015 at 11:38am

Management by Business Models (MBM): A Better Way to Design, Analyze, and Manage Businesses

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"A business model describes the way a business sustainably makes profit." Rod King

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Throughout the decades, there have been myriad approaches for designing, analyzing, and managing businesses. One of the most popular and enduring approaches is "Management By Objectives (MBO)." Popularized by Peter Drucker in his 1954 book, "The Practice of Management," Management By Objectives refers to…

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Posted by Rod on May 29, 2015 at 12:00pm

Are All Ideas, Plans, and Visions Worthless?

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"If you don't know where you are going, any road will get you there." Lewis Carroll

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A small but vocal group of consultants are spreading the idea that "ideas and plans are worthless." At best, these people are misguided.

To paraphrase, George Orwell in his classic book, "Animal Farm," I'd say: "All ideas are created equal but some are more equal than…

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Posted by Rod on May 20, 2015 at 10:00am

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    Rod posted a blog post

    A Simple Business Model Classification System for Every Industry on the Planet

    ***"There are three business model shapes in every industry on the planet." Rod King***Millions of businesses and myriad business models exist in the world. However, every business or business model has one of three business model shapes: pipe, valley, or diamond. The graphic below presents a simple business model classification system that is based on the three shapes of business models: pipes, valleys, and diamonds. Every business model platform has the shape of either a valley or a…See More
    Jul 6
    Rod's blog post was featured

    A Simple Business Model Classification System for Every Industry on the Planet

    ***"There are three business model shapes in every industry on the planet." Rod King***Millions of businesses and myriad business models exist in the world. However, every business or business model has one of three business model shapes: pipe, valley, or diamond. The graphic below presents a simple business model classification system that is based on the three shapes of business models: pipes, valleys, and diamonds. Every business model platform has the shape of either a valley or a…See More
    Jul 6
    Rod posted a blog post

    4Q-Business Model Strip: The DNA of a Faster, Simpler, and Scalable Business Modeling Tool

    ***"Simplicity is the ultimate sophistication." Leonardo da Vinci***Of all strategies for business growth, the approach of creating game-changing business model innovation is widely acclaimed as the most profitable and defensible way of growing a business. Extraordinarily successful companies such as Google, Apple, Groupon, Uber, and Airbnb introduced game-changing business models in their industries. From my perspective, there is a Business Model Revolution underway in the global economy.…See More
    Jun 7
    Rod posted a blog post

    Business Plan vs. Business Model vs. Strategy. Eliminate the Blah-Blah-Blah in Startups & Companies!

    "Strategically executing and pivoting while tactically experimenting with your business model is most likely to translate an explicit vision and business plan into reality." Rod King---In the world of business today, there are 3 “Musketeer”-questions for which there seem to be a virtually infinite amount of answers or “Blah-Blah-Blah!” Entrepreneurs, strategists, investors, and educators alike are struggling to properly answer the 3 Musketeer-questions. There are currently many misleading,…See More
    Jun 2
    Rod posted a blog post

    Management by Business Models (MBM): A Better Way to Design, Analyze, and Manage Businesses

    ***"A business model describes the way a business sustainably makes profit." Rod King---Throughout the decades, there have been myriad approaches for designing, analyzing, and managing businesses. One of the most popular and enduring approaches is "Management By Objectives (MBO)." Popularized by Peter Drucker in his 1954 book, "The Practice of Management," Management By Objectives refers to a system of business, project, and performance management that uses a hierarchy of objectives.Although…See More
    May 29
    Rod posted a blog post

    Are All Ideas, Plans, and Visions Worthless?

    ***"If you don't know where you are going, any road will get you there." Lewis Carroll---A small but vocal group of consultants are spreading the idea that "ideas and plans are worthless." At best, these people are misguided.To paraphrase, George Orwell in his classic book, "Animal Farm," I'd say: "All ideas are created equal but some are more equal than others." In short, all ideas do not have the same intrinsic value. Some ideas may be brilliant (little or no trade-off) while other ideas may…See More
    May 20
    Rod posted a blog post

    The 8 Pillars of Silicon Valley's Methodology of Customer Growth Hacking

    "The ultimate goal of Customer Growth Hacking is to rapidly and inexpensively create Addictive Customer Experiences (ACEs)." Rod King***Have you ever wondered what is the methodology that startups in Silicon Valley use to inexpensively and rapidly build Billion Dollar $tartups? Do you wonder how firms such as Apple, Google, Intuit, Facebook, AirBnB, and Dropbox rapidly innovate while making competitors irrelevant?Well, I've dubbed Silicon Valley's methodology as "Customer Growth Hacking." I'd…See More
    May 13
    Rod left a comment for Carlos Rocha
    "Hi Carlos, Welcome to ROD University for Customer Growth Hacking. We are a growing community of entrepreneurs/startups on one side and coaches/consultants on the other side. We like to help each other translate our vision into reality. Also, we are…"
    May 12
    Carlos Rocha is now a member of ROD University for Business Model Moviemakers & Econgineers
    May 12
    Alexander Oshunloye is now a member of ROD University for Business Model Moviemakers & Econgineers
    May 2
    Michael J. Eagleton updated their profile
    Apr 30
    Rod's blog post was featured

    Customer Growth Hacking for Lean Startups: How Silicon Valley is Creating Billion Dollar $tartups

    ***Traditional Business Planning theories and tools are becoming obsolete. Traditional Business Planning theories and tools are not keeping pace with the high rate of change and innovation in the startup world. Many startups are no longer using traditional business plans. Many startups do not formally start with applying Porter's Competitive Strategy or Value Chain. For the many billion dollar startups that have recently been created, none has been reported to use traditional business tools…See More
    Apr 27
    Michael J. Eagleton is now a member of ROD University for Business Model Moviemakers & Econgineers
    Apr 27
    Rod posted blog posts
    Apr 27
    Rod posted a blog post

    To Burn a Business Plan or NOT to Burn a Business Plan? Can You Help Me, Now?

    Dear Colleague,It would not come as news to many that use of the traditional business plan is steadily declining especially in the world of Lean Startups.  Some advocates in the Lean Startup world have even issued a war cry: “Burn the Business Plan!” But, should the business plan be burned?Right now, we simply do not know whether the business plan should be burned. We simply do not have the evidence that justifies burning of a business plan. The evidence to date is mainly anecdotal about use…See More
    Apr 14
    Rod posted a blog post

    Lean Storyboarding: Successfully Facilitate Lean Improvement and Innovation Projects

    (WARNING: This is a concept paper on the emerging paradigm of Lean Storyboarding. Some readers may find this article unusually long. But …)***“The Lean Startup isn’t just about how to create a more successful entrepreneurial business; it’s about what we can learn from those businesses to improve virtually everything we do. I imagine Lean Startup principles applied to government programs, to health care, and to solving the world’s greatest problems. It’s ultimately an answer to the question How…See More
    Mar 16

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